Skip to main content

Power For the People

In this episode – Power For the People . . .

People often ask me, "You work for a solar company; don’t you have solar on your home?”

Nope!

“With an astonished look, they exclaim, “Why not?”

Here’s the short answer: "I monitor our yearly electricity consumption, which totals approximately 2,500 kWh.”

For comparison, a Walmart Supercenter could use about 10,000 kWh daily on average.

Okay, I get it. Most people might not be familiar with this terminology; they only care about how much they're billed monthly.

Welcome back to On the Fly! Today, our virtual assistant, Professor Watts, will join us to discuss a program called Community Choice Aggregation, or CCA, that helps Californians choose a cleaner energy future with better rates.

San Diego County is known for its beautiful beaches and vibrant community. Now, the cities of Solana Beach, Del Mar, Carlsbad, Escondido, Oceanside, San Marcos, and Vista are leading the way in sustainability thanks to their participation in a Community Choice Aggregation (CCA) program.

This is very recent. On May 1, 2021, The Clean Energy Alliance (CEA) began offering energy services, providing residents with cleaner energy, competitive rates, local programs, and local control. In July 2022, CEA expanded into the cities of Oceanside and Vista.

What exactly is CCA?

Professor Watts: Community Choice Aggregation allows communities to join forces and buy electricity. This gives residents more control over their energy source and potentially lower rates. Traditionally, your electricity comes from a big utility company; in San Diego County, it’s San Diego Gas & Electric (SDG&E), but with CCA, communities have more autonomy.

That's an interesting explanation, Professor Watts! But how can CCA specifically benefit Vista residents?

Professor Watts: Here’s how it works:

Clean Energy Alliance purchases electricity directly from energy suppliers for residents and local businesses. San Diego Gas & Electric manages billing, transmission, and distribution, ensuring customers receive energy at competitive prices.

"OK, but what are the financial advantages for residents?"

Patrick: Here’s a direct example from our most recent SDG&E bill. Our utility rate for electricity is about $0.41 per kWh, while our CCA rate varies between $0.05 and $0.13 per kWh, depending on time-of-day usage.

How is this possible?

Residents benefit from lower rates with the CCA provider because they buy electricity in bulk as a community. Additionally, some CCA plans offer more renewable energy, which might cost a bit more but allows residents to support clean energy sources directly.

That’s a win-win in my book! Investment-wise, owning a rooftop solar system does not provide a better electricity rate. Rooftop solar benefits its owner during peak production hours, typically 10 a.m. – 2:00 p.m. The highest rates charged by the utility are from 4:00 p.m. – 9:00 p.m. When you're not using the power generated by your solar system at home, it is sent to the grid for the utility to sell to others on demand. Since you're connected to the grid, you will be billed by the utility at a higher rate. Check your utility bill for the On-Peak rate to see the difference.

How can local residents discover more and potentially switch to a CCA provider?

Click the link to view the Clean Energy Alliance (CEA) provider. The provider offers detailed information on plans, pricing, and a straightforward enrollment process.

Thanks, Professor Watts, for that breakdown! Residents of San Diego County, if you're interested in cleaner, potentially cheaper electricity, explore the options offered by the Clean Energy Alliance.

Remember, with CCA, you can choose a greener future for your city!

Power for the People!

I'm Patrick Ball; thanks for listening. I'll see you in the next episode.

Comments

Anonymous said…
Thanks Patrick - a good simple explanation - keep up the good work. 0

Most Popular of All Time

The Gopher Problem and the High Powered Solution

Vacationing in Maine this week, just a short drive down the coast from Freeport, it is hard not to think about the outsized impact one frustrated outdoorsman had on the gear we all use today. Bad equipment can ruin a perfectly good day on the water or the trail, but it takes a special kind of vision to turn cold feet into a century-old empire. This is the story of the company we now know as L.L.Bean, but more importantly, it is a masterclass in integrity, learning from failure, and standing behind your work. In 1912, Leon Leonwood Bean faced a persistent problem: returning from expeditions in the Maine woods with cold, wet feet. Instead of complaining, he got creative. He had a local shoemaker stitch waterproof rubber soles onto the flexible leather uppers of a hunting boot. He called it the Maine Hunting Shoe and mailed a flyer promising perfect satisfaction. Then reality arrived. Ninety of his first 100 pairs failed when the rubber separated from the leather. Not an effective product...

On Becoming Real

Some things get better with wear: old shoes, old friendships, and old books. Especially old books. A new volume arrives with crisp corners and a spine that hasn’t yet learned to bend. An old one has been somewhere. It has traveled through time in the hands of people who may no longer be around to tell us what they found inside. The copy of The Velveteen Rabbit (first published in 1922) on my desk is one of those books. My friend Don Hanley gave it to me. This late-1950s Doubleday edition features William Nicholson’s original illustrations and cream paper boards softened by age. Worn corners, a split spine, and colored tabs mark passages worth revisiting. Don didn’t hand me a keepsake. He gave me homework. When we talked about the book recently, he pointed me straight to the nursery conversation between a young rabbit and an old Skin Horse. The rabbit had noticed the mechanical toys around him—the ones with internal gears, bright paint, and stick-out handles that seem terribly impressiv...

A Dog, a Beer . . . and the Ghost of 1912

Whenever you step into an American cathedral of our National Pastime built before modern ergonomics, municipal zoning, or crowd-flow dynamics, an unspoken understanding forms, creating a welcoming, timeless atmosphere. You trade legroom, sensible corridors, and personal space for the privilege of communing with ghosts. Last week, Lori and I made our pilgrimage to Fenway Park to watch our Chicago Cubs take on the Boston Red Sox (a taut 0–2 contest that felt spiritually tied to their 1918 World Series meeting). Staying just across the Charles River at the Courtyard Marriott in Cambridge gave us one immeasurable tactical advantage: we walked. While the automotive gridlock around Kenmore Square took on the character of the Siege of Yorktown—horns echoing across the asphalt like musket fire—we simply strolled across the Boston University Bridge, enjoying the river breeze and feeling smugly superior to everyone trapped behind a steering wheel. Fenway, built in the spring of 1912, holds rough...

Paris – the End of Silence

✈️  In this special episode: Paris – the End of Silence Sometimes, connection arrives in the most unexpected form—not through grand gestures, but through a quiet voice carried by technology. In a Paris apartment, I finally understood my family’s words . . . and felt my mother’s presence in every sentence. Since I was a little boy, France has been both a beautiful and frustrating paradox in my life. Every six to nine years, my mother, Mauricette, would take my brothers and me back to La Rochelle to visit our French family. The moment we arrived, the air would fill with a sound I loved but couldn’t share in—the rapid-fire, musical rhythm of French. My aunts, uncles, and cousins would warmly sweep me into hugs and kisses, their words flowing like a lovely melody I couldn’t quite catch. I’d smile brightly, trying to communicate with my eyes and hands. But as soon as we stepped off the plane, my mother and her sister-in-law, Joséan, started talking animatedly. They were gone, chatting h...